Vinitaly: all about people, forget about wines!

Overwhelming, chaotic, loud, intense. Vinitaly is people, meetings, connections, diversions, parties, happy hours, dinners, everything but wines. It’s like a tsunami that hits you on the very first day so that you don’t know where exactly you will end up on day 4. Order doesn’t belong here. This is not Prowein, the German wine fair: only by appointment, only if you scheduled everything in advance. And I say thank God. Vinitaly still reflects what Italy is: a beautiful, unique, ipnotic and energetic chaos. For those who like to read negativity even in the grocery list, I specify I AM NOT COMPLAINING about the organisation, I don’t care about the traffic, the wi-fi, the spiting buckets, the glasses, I am talking about the vibe. I want to tell you how a “young” woman in the wine business on her high heels can survive 4 days on this schedule: wake up, walk, taste, smile, talk, shake hands, meet, walk, taste, smile, talk, walk, eat, drink, dance, smile, shower, massage your feet, “sleep” and start over. The answer is “I don’t know”, every year my foreign friends and colleagues who plan to visit Vinitaly ask me for suggestions to be organised, to plan in advance meetings and appointments, to make the agenda work. The truth is that you can burn your agenda the moment you step in, on day number one. The tsunami will hit you, the only way to survive is to follow the flow, don’t get anxious for the meetings you are missing, don’t panic if you are late (everybody is). Every producer wants to transfer you his passion, wants to give you the best experience of his wines, time is never enough at Vinitaly.

I could write a post about all the wines I discovered and loved, with detailed descriptions and sensorial analysis, but I rather choose to talk about the people. Because this is what Vinitaly is about: PEOPLE. I personally prefer to taste wines at the winery, not during Vinitaly. I respect so much the efforts that the wine producers put in their wines that I want to taste them with the time and the attention they deserve. Vinitaly to me is a way to know new stories, new people, to be introduced to new wines by passionate people. The following gallery is a small album of Vinitaly moments with some short stories and highlights… Because also this time it was a struggle, but it was worthy (even the pair of Jimmy Choo I destroyed with 10 miles per day in the fair area)!

Aglianico tasting Vinialy
Aglianico del Vulture tasting at Basilicata region area was amazing. We had 20 Aglianico from the area, exploring the differences in terroir. In the picture with Regione Basilicata representatives during the welcoming speeches.
aglianico rai
Interview with Italian national television, RAI, about Aglianico del Vulture. I was excited to lead the tasting and to get people know about these amazing wines
cantele paolo
Paolo Cantele told me the story of his winery in Salento, which is also the story of his family. In their wines all the beauty of Salento: olives, sea salt, aromtic herbs, a triumph or Mediterranean heritage in perfect balance and elegance.

cantele vini

daria garofoli
What to say about Daria? She is the soul of Garofoli winery, Marche region. To stop by her stand was like a chat with my mum: a warm, comforting moment in the crazyness of Vinitaly. She treated me with a vertical of Verdicchio, I tasted the 2006 which was mind blowing!!
dominique caiarossa
Dominique Genot makes the magic in Caiarossa wines (Tuscany), but in one of the after Vinitaly dinner we had a wonderful time compairing Tuscany and Bordeaux, guess who won…

caiarossa d

gianluca bisol
Gianluca Bisol, excellent Prosecco producer and patron of Venissa project (I told about it here) had his birthday during Vinitaly. Party included a tasting of 1987 metodo classico from his private cellar… Unbelivably intense and persistent!

bisol tasting

maeli cocktail
Elisa Dilavanzo is the mind and the soul of Maeli, the winery which declines the Moscato Giallo. Here with friends and Daniele, bar tender at Caffe’ Florian, in Venice. They were so kind to have me over for quick coktail pit stop at the end of the day! Steam off time!
morando and mammoliti
Franco Morando, Montalbera winery with chef Mammoliti hosted a gastronomic-show: Michelin star lunch paired with Montalbera wines, prepared live by the young talented chef. Top!
piaceri della vite
Abruzzo is one of my favorite area to stop by. Here with Fausto Zazzara wine producer who made a live degorgement at his stand to entertain guests and I Piaceri della Vite magazine crew!

zazzera f


serata donne
Girl power! At this table there are the most amazing women I met during Vinitaly. Angela Velenosi (cantine Velenosi), Laura and Manuela (Villa Sandi winery), Loredana (Vivera Winery). Tiziana Forni (Domain Select import), Erika Ribaldi (Frescobaldi). They cheered me up during the 4 days of Vinitaly, each of them in a different way. Thanks!! Love you all!
And to close this gallery, a wisdom pearl by Elena Fucci, super awarded Aglianico del Vulture young producer: “Everybody is a sommelier with everyone else’s wine” !               In vino veritas! 

2 thoughts on “Vinitaly: all about people, forget about wines!

  1. I love this summary of Vinitaly Laura – it’s perfect! I loved the busy chaos and noise and bustle and excitement that each day brought! We found it was good to have a rough plan but to allow lots of flexibility for spontaneous adventures! Can’t wait for next year!

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